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For online shops

Ask after the purchase.While the parcel is still on the table.

A short form after the purchase shows you whether product, shipping and packaging were right. Unhappy customers get a follow-up question, and you get a notification before it turns into a bad review.

One answer changes the follow-up

Pick a sample rating.

Local draft · no product activation
Collect feedback

You send the link yourself; Peak Forms contacts nobody on its own.

02 / The follow-up

0–6 Follow-up

What would we have to change to make it a 10?

The zip gets stuck.

Sample values at the made-up shop Nordwind Travel Goods. The order number comes from the link as a hidden field if your shop writes it into the shipping email. · not the product interface

Check the rule yourself

Change the answer. See the difference.

Pick a rating. At 0 to 6 the follow-up appears, at 7 to 10 it doesn't. Your input is not sent.

Local rule demo · Please use neutral sample details only.

Peak Forms / Question pathRULE DEMO
How likely are you to recommend us?
0 · Unlikely10 · Very likely

Pick a rating to see the next step.

The rule in actionLocal preview

The answer sets the direction.

Rating
—
Follow-up
Waiting for a rating

No example picked yet.

The rule behind the template

Short for customers, clear for you.

This is how a response arrives at the made-up shop Nordwind Travel Goods.

  1. 01Trigger

    Order in the link

    Order

    from the link: order=1042

    Hidden fields read parameters from the link, such as order number or product.

    Link → order in a hidden field
  2. 02Action

    Ask more at 0 to 6.

    0–6Follow-up7–10Finish

    At 0 to 6 points the question about what needs to improve appears. Happy customers are done after one click.

    Condition → 0–6: follow-up
  3. 03Result

    Work through criticism

    Follow-up

    The zip gets stuck.

    Read the responses for review first and turn them into tasks for your team.

    Result → for review, team notified

From the explanation to the experience

Hear the customer voice yourself.

The public experience “The customer voice” from the Peak Forms catalog shows how rating, follow-up and finish work together.

View the customer voice (German)
Original view of the public customer voice demo with the German opening “Ein ehrlicher Moment”. Captured on 26 Oct 2026.

Loading the original view …

Unaltered public product view · 26 Oct 2026 · entry checked, no first-value test

Peak Forms / Your next step

Ask your customers after the next parcel.

Start free, adapt the feedback template, put the link into the shipping email.

Collect feedback
Local working example

Short for customers, clear for you.

The zip gets stuck.

Frequently asked questions

When should I ask?

Usually a few days after delivery, once the product has been tried. Your shop system sets the timing.

Do customers have to give their email?

No. The email field is optional in the template and only meant for follow-up questions.

Can I calculate satisfaction?

The report shows the answers per question. For a CSAT rate, the CSAT calculator helps.