Guide · Lead qualification explained
Qualifying leads.
With rules you can explain.
This guide shows how to give points in Peak Forms and turn them into outcomes. Every rule stays traceable and visitors don't see their points.
Which change do you want to check?
Three to five traits that decide on fit.
Qualifying leads.
With rules you can explain.
- 01Decide
- 02Weigh
- 03Decide
A real story starts with its release.
Three steps. In this order.
This guide shows how to give points in Peak Forms and turn them into outcomes. Every rule stays traceable and visitors don't see their points. Each step says what you do, in which app and how you know it is done.
This pattern shows the structure. It doesn't tell a real customer case yet.
The path to change
Three steps. In this order.
What makes a good lead
Three to five traits that decide on fit.
DecideEvidence format · not filled in yetThe starting point.
In the original.Original excerptInsert the released passage here.
A / ObservationWhich concrete friction is visible in this source?A list of traits Give points
Important answers get more points.
WeighEvidence format · not filled in yetOne step.
Traceable.BeforeOriginal processSource evidence requiredChangeConcrete interventionProduct view and date requiredA points scheme Set thresholds
From which total a meeting, a callback or a guide follows.
DecideEvidence format · not filled in yetThe result.
With a yardstick.- Observation
- Not evidenced yet
- Period
- Open
- Source & release
- Pending
Without released data this statement stays open.
Three outcomes
What can be evidenced
What can be measured.
The evidence is still pending
No measured results. Figures appear here only with real, checked data from your workspace.
The sculpture does not depict a customer.
One perspective.
With name and release.
Beyond the single case
What you take with you.
No invented numbers.
Peak names no conversion rates, customers or results that do not come from your own workspace.
Key ideaStations and handovers decided
Only with consent.
Contact data and marketing e-mails only reach people who agreed. Peak contacts nobody on its own.
Key ideaConsent and privacy checked
What this article is based on.
Editorial example with made-up sample data, no study and no customer case. This works in Peak One today: you plan the funnel in the Funnel Planner and build its stations with Peak Pages, Forms, Booking, Offer and CRM.
- Checked evidence
Exact website routes of Peak Funnel; checked by tests/products/funnel-b2b.test.ts.
src/routes (website) · Peak Funnel page registry and Funnel signup link · checked 2026-10-27 - Checked evidence
Live: Funnel Planner and the building blocks Pages, Forms, Booking, Offer, CRM, Automations, UTM, Experiments, API & MCP. The Funnel Studio (canvas, agent, mobile builder) is built but not released.
Peak-Admin/peak-one main · Funnel Planner (app/w/[scope]/apps/funnel), Funnel Studio release flag FUNNEL_STUDIO_RELEASE (off), docs/prd/peak-funnel-planner-prd.md · checked 2026-10-27 - Editorial demo
Local editorial example with made-up sample data. No submission, no persistence, no network write, no customer result.
Plan your next funnel.
In the Funnel Planner you work through goal, stations and numbers and then build each station in Peak One.
Frequently asked questions
Is this available in Peak One today?
Yes. What this page describes works in Peak One today.
Does this page store my entries?
No. Examples and calculators run in your browser only. Nothing is stored or sent to Peak.