Peak Automations / Lead routing
The lead is in.Who takes care of it now?
Leads that reach everyone end up belonging to no one. With Peak Automations an AI step assigns every new contact or form enquiry to one of your topics. For each topic a small automation of its own creates a task for the responsible person and posts in the matching Slack channel.
Put the goal into words. Add perspectives and timing right below.
Try it on a local sample lead.
Lead / topic / owner
Who gets which lead.
- When
- A contact is created in the CRM
- Only if
- The AI picks the topic “consulting”
- Then
- Task for consulting, message in #consulting
Your routing rule
From three answers to clear ownership.
Fill in the example with a made-up lead and see how trigger, criterion and hand-over fit together. Nothing is connected or sent.
Local working example · nothing is saved or sent. Please don't enter personal data.
Three questions. A lead with an owner.
Draft · not yet put together
- The trigger
- Still open
- The criterion
- Still open
- The hand-over
- Still open
From intake to ownership
One topic. One person. One channel.
The order makes sure every lead lands exactly once with exactly one person.
- 01Case
The trigger arrives.
WhenA contact is created in the CRM
A new CRM contact, a submitted form, a Calendly booking or a new HubSpot contact starts the run. Duplicate events are recognised and processed only once.
Event → one run - 02Action
The topic decides the path.
Only ifThe AI picks the topic “consulting”
The AI step picks exactly one topic from your list. Because an automation doesn't branch today, there is one automation per topic with its own condition.
Topic → matching automation - 03Result
The person knows.
ThenTask for consulting, message in #consulting
A task in Peak Task, a note in the Inbox, a message in the channel. In the local example you get a routing note.
Sample artifact → routing note
The next proof is the product
Create your first routing automation.
Describe it in one sentence, let Peak ask its questions and start the test run. The conflict check shows when two automations would handle the same lead.
Start Peak AutomationsPeak Automations / Your next step
No lead without a name next to it.
Try the example with the topic where it's most often unclear today who is responsible.
See the routing flowEvery lead has a name next to it.
Task for consulting, message in #consulting
Frequently asked questions
Can one automation distribute leads to several teams?
Not within a single automation today. You create one automation per topic with its own condition; the conflict check shows overlaps.
Is there round-robin distribution?
No, even round-robin distribution is not available yet. Ownership follows the criterion you set.
Which channels can Peak use?
Tasks in Peak Task, notes in the Peak Inbox and messages in Slack through your workspace's connection.




