Peak Funnel · Attribution
Where the orders come from.
With clean campaign links.
Peak UTM builds consistent campaign links so every lead keeps its source. Attribution across the whole funnel to revenue is not built yet.
Where do you want to make progress?
One first.
Where the orders come from.
With clean campaign links.
One link, one source.
Peak UTM builds consistent campaign links so every lead keeps its source. Attribution across the whole funnel to revenue is not built yet. Consistent names make channels comparable.
Have ready.
- Links: Peak UTM, live
- Source: Stored on the lead
- Models: Not built
The learning path
One link, one source.
Set the rules
Source, medium and campaign by one scheme.
- One first.
- Example: LinkedIn
- Goal of the funnel written in one sentence
Naming rule
If you get stuck
When something sticks.
No model attribution.
Peak calculates no attribution models across multiple touches today. A lead's source comes from its campaign link.
No invented numbers.
Peak names no conversion rates, customers or results that do not come from your own workspace.
Only with consent.
Contact data and marketing e-mails only reach people who agreed. Peak contacts nobody on its own.
Your quality check
What you know now.
Tick what you have checked. Your selection stays in this view only.
0 of 3 points checked
What this article is based on.
Editorial example with made-up sample data, no study and no customer case. Partly today: planning in the Funnel Planner and stations in Peak Pages, Forms, Booking and CRM work. The rest belongs to the Funnel Studio, which is built but not released yet.
- Checked evidence
Exact website routes of Peak Funnel; checked by tests/products/funnel-b2b.test.ts.
src/routes (website) · Peak Funnel page registry and Funnel signup link · checked 2026-10-27 - Checked evidence
Live: Funnel Planner and the building blocks Pages, Forms, Booking, Offer, CRM, Automations, UTM, Experiments, API & MCP. The Funnel Studio (canvas, agent, mobile builder) is built but not released.
Peak-Admin/peak-one main · Funnel Planner (app/w/[scope]/apps/funnel), Funnel Studio release flag FUNNEL_STUDIO_RELEASE (off), docs/prd/peak-funnel-planner-prd.md · checked 2026-10-27 - Editorial demo
Local editorial example with made-up sample data. No submission, no persistence, no network write, no customer result.
Plan your next funnel.
In the Funnel Planner you work through goal, stations and numbers and then build each station in Peak One.
Frequently asked questions
Is this available in Peak One today?
Partly. Planning and building blocks are live, the Funnel Studio is built but not released yet.
Does this page store my entries?
No. Examples and calculators run in your browser only. Nothing is stored or sent to Peak.