Peak Atlas
Erich Rauschenbach logo

Turning a website into a cartoon story

The client

Erich Rauschenbach is a well-known caricaturist and illustrator. He has worked for various publishers, newspapers, magazines and TV stations. Rauschenbach is especially known for his witty and clever illustrations. He has a knack for capturing the essence of a person or situation in a single drawing, and his work is frequently published in publications worldwide.

Illustration: geometric shapes and tools, a symbol for creative work

The challenge

He approached us asking for support in implementing new creative elements on his website. We were happy to oblige.

Illustration: screen with type samples and a tool, a symbol for design work

Solution & results

First, we looked at his existing site and discussed what he wanted to achieve. After a longer conversation with him, we understood his style and what he was looking for. We then developed a plan to bring in new elements that appeal to his audience and reflect his personality. After that, together with Erich, we worked out some mockups of the new graphics. Since he is a humorous person, we made sure to bring in some humor and to use bold colors and striking patterns. Finally, we implemented everything on his website.

Comic illustration: Erich Rauschenbach with company logos of friendly businesses

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