Problem · Customers don't show up
The appointment is set. Only the customer doesn't show up.
Most no-shows aren't rudeness. The appointment was forgotten, the reason unclear, or canceling was more hassle than not showing up.
Try it right away
Before the appointment. Eight points.
Check off what already happens with your appointments today. The open points are your most likely gaps.
Your status
0 / 8
Next:
- 1The customer picks the time.
- 2Right after booking, the customer gets a confirmation with date and place or link.
- 3A short reminder goes out the day before.
Assumptions and limits
- The checklist prevents forgotten appointments, not short-notice emergencies.
- Whether late cancellation fees are allowed and sensible depends on your industry and contract. The checklist doesn't check that.
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How you'll notice
You're ready. The spot stays empty.
- You wait ten minutes on the call, then write an email nobody answers.
- Initial calls booked weeks ahead are especially often missed.
- An empty appointment blocks time another customer would have liked.
Understand the causes
Why appointments stay empty.
- 01
The appointment is forgotten
- How you'll notice
- Customers apologize afterward and say it had slipped their mind.
- Why it happens
- No confirmation or reminder arrived between booking and appointment.
- What helps
- Confirm after booking and remind the day before, with date, time and link or address.
- Limit
- Too many reminders feel pushy. One confirmation and one reminder are usually enough.
- 02
The occasion is unclear
- How you'll notice
- Customers book quickly but don't show up.
- Why it happens
- It is not clear what happens in the appointment and what the customer gets out of it.
- What helps
- Give each appointment type a name and a sentence describing the outcome of the appointment.
- Limit
- A clear reason helps when there is interest. It doesn't create any.
- 03
Declining is harder than not showing up
- How you'll notice
- Shortly before, there's no cancellation, just nobody.
- Why it happens
- There is no easy way to cancel or reschedule.
- What helps
- In every confirmation, say how to cancel or reschedule, with a short reply or a link.
- Limit
- More cancellations aren't a loss: a canceled slot can be rebooked, an empty one can't.
- 04
Lead time too long
- How you'll notice
- Appointments far in the future are canceled more often than short-notice ones.
- Why it happens
- By the appointment, the customer's situation has changed.
- What helps
- Move free slots closer to the booking, instead of only offering weeks in advance.
- Limit
- Some appointments need lead time. Then an extra reminder the week before helps.
Ways to solve it
Remind, clarify, Make declining easy.
| Way | Enough if | Limit |
|---|---|---|
| Manual reminder the day before | You have few appointments per week. | Takes a few minutes every day and is the first thing to go in full weeks. |
| Calendar invite with a clear title and link | Your customers work with a calendar and accept invitations. | Only reminds if the customer accepts the invitation and uses notifications. |
| Booking tool with automatic reminders | You have many appointments, and no-shows cost you real time. | Another tool; appointments and customer contact are often kept apart. |
| Peak One | Customers should book on their own, and you want to see booked appointments per booking page. | Automatic reminders from Peak Booking are not documented on this website. Today you send the reminder yourself. |
Peak One in action
From the booked appointment to the one that happens.
- TriggerWhat appointments are coming up, and where are we losing bookings?
- 01 · AppointmentSignalBooking Overview shows how many appointments come through the booking pages.
- 02 · Booking pageUnderstandingBooking Analytics answers where you lose bookings.
- 03 · AppointmentDecisionBooked Meetings shows the booked appointments. You decide whom to remind the day before.
- 04 · TaskActionThe reminder becomes a task in Peak Work, due the day before.
The apps for it
Let them book, keep in view.
Views
Bookings and appointments.
Three steps
From the next Appointment.
- 01 / 03
Write a confirmation
Prepare a short text with date, place or link, reason, and how to cancel, and send it after every booking.
- 02 / 03
Plan the day before
Reserve five minutes every afternoon for the reminders about the next day's appointments.
- 03 / 03
Count no-shows
For one month, note which type of appointment gets missed and how long before it was booked.
Frequently asked questions
Briefly answered.
Does Peak Booking automatically remind people of appointments?
This isn't documented on this website, so we don't promise it. Booking shows you booked appointments and the bookings per booking page; today you send the reminder the day before yourself.
Does a cancellation fee help against no-shows?
In some industries, yes, but it can also keep prospects from booking. For first calls, confirmation, a reminder, and an easy way to cancel usually help more.
How many reminders make sense?
A confirmation right after booking and a reminder the day before are usually enough. With a long lead time, another reminder the week before can help.
Keep exploring
What's included.
- FunctionTasks & projectsProjects as a board, tasks in the daily plan, one chat per project.View
- Use casePrepare customer meetingsContext in front of you before every meeting, tasks and notes for everyone afterward.View
- Software categoryAppointment booking softwareShow free times instead of negotiating them by email.View
- ProblemLeads get lostInquiries arrive but trickle away between intake and first contact.View
- ProblemClose rate too lowConversations take place but end without a deal.View
- FunctionCRM & contactsPeople, companies and context, connected with tasks and numbers.View
✦ A Peak principle
Energy is finite. Give it to what lasts.
Protect what strengthens you
More problems
Typical bottlenecks in growing companies, each with a tool you can try right away, the causes, and the path Peak One provides for it.
Solve it once. The rest follows.
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