Use case · Campaigns
Newsletter, flyer, post. Which one worked?
One campaign runs across several channels, but your report shows just a pile of visitors. Peak One tags every link the same way, so visitors can be matched to the right campaign.
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Sound familiar?
Why campaigns rarely get measured.
- Everyone builds links differently, and the same campaign shows up under three different names in your report.
- Printed codes don't show whether the poster or the flyer was scanned.
- Lots of visitors, few inquiries, and nobody knows which stage is the problem.
The process
One campaign, every channel tagged.
- TriggerNew campaign
- 01 · CampaignName the campaignOne link template for everyone.
- 02 · MailingNewsletterWith a tagged link to the offer.
- 03 · QR codePrintOne code per material, tied to the same campaign.
- 04 · TierFunnelWhich channels feed the Funnel and where it gets stuck.
How it works
Here's how.
- 01 / 04
Set your link standard
In UTM, link templates set how source, medium, and campaign are written. A view checks your links against the standard.
- 02 / 04
Set up your channels
Email links to the next step, Short Links keep addresses short in slides and posts, QR brings print online.
- 03 / 04
Plan your stages
In Funnel, you connect page, inquiry, and appointment into stages and plan backward from the goal.
- 04 / 04
Adjust
The Funnel report shows which stage makes the biggest difference and which channels bring prospects all the way to the goal.
What you use to do it
What you use the campaign measures.
UTMConsistent campaign links and a checked link standard.
MailThe newsletter, with a link to the next step.- Short LinksShort addresses for slides, posts, and emails.
QRCodes for print, with scans per material.
FunnelStages, plan, and the stage that makes the biggest difference.
AnalyticsCustom reports on the data from your apps.
Frequently asked questions
Briefly answered.
Do I need a separate link for each channel?
Yes, from the same template. That way the campaign shows up in your report under one name, split by source.
Is Analytics available yet?
Analytics is marked as a preview on the website. UTM, QR, and Funnel show their own reports.
Keep exploring
What's included.
- FunctionIntegrationsConnect 3,270 tools without a second copy of your data.View
- FunctionReportingCash, profit and margin from connected sources, every number with its source.View
- ProblemGood ROAS without profitThe campaigns look good, but after all costs nothing is left.View
- ProblemRising ad costsEvery new customer costs more, and nobody knows when that pays back.View
- ProblemToo many cart abandonments in the online shopFull carts, but the order doesn't come.View
- ProblemToo few customer inquiriesThe service is right, but too few people inquire.View
✦ A Peak principle
Understand before changing. Then every step counts.
Peak learns with you
More use cases
Concrete workflows that teams and people set up with Peak One: what happened before, how it runs in Peak One, and which apps to start with.
Start with measuring campaigns. The rest follows.
Every link in a campaign tagged, so it's clear which channel brings prospects. Sign in with Google and see your business in one place.
Free plan · Sign in with Google · set up in about two minutes